From home run averages to slugging percentages, baseball can oftentimes feel like an extended version of high school math class. But when it comes to the MLB World Series, there’s one equation that makes perfect sense: a World Series MVP plus a Chevy MVP equals the ultimate duo of game-changing players.
It’s a simple summation of greatness on all accounts that comes to be through Chevy’s annual celebration of the Willie Mays World Series Most Valuable Player. Each year, Chevy presents one of their hard-working vehicles to the World Series MVP, bringing together two valuable players seamlessly.
Last year’s MVP honor went to Steve Pearce of the Boston Red Rox, whose dynamism on the field saw his team thwart the “Curse of the Bambino” once again. As the final innings were played, the keys to an all-new Chevrolet Silverado LT Trail Boss pickup were engraved in his name, and when it came to making the introduction between the two unstoppable forces, it was director Anthony Garth who led the charge.
Garth teamed up with Chevy and Commonwealth // McCann to create a celebratory spot that introduced the Chevy Silverado Trail Boss to the fans and players captivated by the final stretches of the 2018 World Series.
Guided by the grandeur of the game and the mystique of an MVP still to be named, each shot in the spot builds the narrative around two top performers who are certainly meant to be together. The final scene takes viewers from the bed of the Chevy truck to the sidelines of a life-changing game, harnessing the awe and greatness that comes with being a champion.
Photography by Eli Lindauer.